Roger Federer Leads a Cosmopolitan Cast of World Travelers in New Rimowa...
Travel isn't an act--it's an identity. That's the key takeaway from this new campaign promoting Rimowa, a classic German luggage-maker eager to reintroduce itself to the world with the help of tennis...
View ArticleThis Bank’s Mobile App Shows That Payback Doesn’t Have to Be a You-Know-What
When you borrow money from friends, always pay them back in a timely fashion -- or else they might pay you back, as it were, in some especially nasty ways. Watch this amusingly mean-spirited spot by...
View ArticleOn the Road to Brandweek: Levi’s Jennifer Sey Discusses Agencies and...
There aren't too many brands with as many stories to tell as Levi Strauss & Co. An apparel staple and an American cross-cultural icon for well over a century, a well-worn pair of Levi's more likely...
View ArticleTwitter Is Huddling Up for the 2018 NFL Season With 3 Livestreamed Shows
The 2018 National Football League season kicked off Thursday night, and Twitter marked the occasion by revealing details about livestreamed shows on its network from NFL Media and ESPN, as well as...
View ArticleNew Effects Are Coming for Instagram’s Superzoom Feature
Instagram confirmed that it is in the process of rolling out six new effects for its Superzoom feature, which initially debuted in October 2017. Superzoom enables Instagram users to zoom in on a single...
View ArticleVerizon Is Facing a C-Suite Exodus at Oath
All but one of Oath's C-suite executives are on their way out at Verizon after The Wall Street Journal reported Friday morning that Oath chief Tim Armstrong is in talks to exit the unit he started. Two...
View ArticleAmex is Upping its Technology Game to Turn Heads at the U.S. Open
In 1993, tennis champs Steffi Graf and Pete Sampras took home the championship trophies at the U.S. Open. That's also the first year financial services company American Express partnered with the...
View ArticleLes Moonves Hit With New Sexual Assault Allegations as He Prepares to Leave CBS
Six weeks after the New Yorker's explosive story in which six woman accused CBS Corp. chairman and CEO Les Moonves of sexual harassment and intimidation going back several decades, the magazine has...
View ArticleThese Artists and Designers Transformed Goodwill Clothing Into High Fashion
A quest for next-level fashion isn't necessarily the domain of the world's catwalks. In fact, some serious gems can be found in the most unexpected places--like Goodwill. The element of surprise is a...
View ArticleDespite Initial Blowback for Its Controversial Kaepernick Ad, Nike’s Sales...
Nike reportedly saw a fairly major sales boost over the Labor Day holiday last week--and chances are, it has Colin Kaepernick to thank. Edison Trends, a digital commerce research firm, reported that...
View ArticleTwitter Taps Refinery29 COO as Its New Head of Twitter Client Solutions
Refinery29 chief operating officer Sarah Personette will join Twitter in mid-October as head of its Twitter Client Solutions global sales team. She will be based in New York and report to head of...
View ArticleDeloitte Is Buying a Marketing AI Platform to Expand Its Ad-Tech Holdings
Deloitte is buying marketing tech firm Magnetic Media's artificial intelligence platform as the company pushes further into the advertising and marketing tech space. The consultancy said it plans to...
View ArticleU.S. Media Agency Report Names Publicis and IPG as 2018’s Current Biggest...
COMvergence released its report of the best-performing media agencies through the first half of 2018, revealing Publicis Groupe's Blue 449 as the top shop in terms of new billings due to its retention...
View ArticleInstagram Added Personalized Emoji Shortcuts for When Users Comment
Instagram quietly added personalized emoji shortcuts above the keyboard in its iOS and Android applications for when people comment on posts. The Facebook-owned photo- and video-sharing network...
View ArticlePinterest Just Topped the 250 Million Monthly User Mark
Pinterest now has more than 250 million monthly users, and more than 175 billion ideas have been saved on its network. The company said more than 50 percent of its users and 80 percent of its new...
View ArticleCar Time Is Family Time as Subaru Launches Its Largest Vehicle Yet
Subaru drives home the notion of connectivity in these family-focused ads for the 2019 Ascent, the nameplate's largest-ever vehicle. But, rather than stressing internet access, the spots from...
View ArticleTwitter Is Expanding Its Suicide-Prevention Partnerships to More Countries
Twitter marked World Suicide Prevention Day Monday with a special hashtag-triggered emoji and, more important, a reminder of the resources that are available through the social network. Tweets in 15...
View ArticleA Voiceover Legend Gets Charmingly Confused by Xbox’s Scenic but Insane New Game
The release of Playground Games' Forza Horizon 4 for the Xbox is just around the corner, and with a brand new location and pin-sharp graphics, it promises to be an epic, visually stunning adventure....
View Article5 Steps for Instilling a Diverse Culture in Your Agency
If innovation is the brains behind a modern global agency, then diversity is certainly its heart. As my startup has grown, I've come to realize that a commitment to culture is just as important as a...
View ArticleWith a Life Told in Reverse, Nike Once Again Powerfully Celebrates an...
An athlete plagued by controversy, nettled by league officials, enduring obstacles that many feel are put in place by systemic racism. It's been an ongoing reality for Colin Kaepernick and, this week...
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