How Paramount’s Nieslen Dispute Could Impact CBS News’ Vice Presidential Debate
Tuesday night's vice presidential debate between Gov. Tim Walz and Sen. J.D. Vance is sure to bring in a lot of eyeballs. But there's a chance that CBS News may not be able to provide a full accounting...
View ArticleDiageo Is All In on AI, Retail Media and Workplace Diversity
In this episode of the Brave Commerce podcast, hosts Rachel Tipograph and Sarah Hofstetter sit down with Shane O'Rourke, head of performance marketing at Diageo, to explore how the global beverage...
View ArticleCNN Introduces Metered Paywall for U.S. Visitors
Frequent visitors to CNN's website will be greeted with a different kind of headline today--one that will encourage them to pay in order to continue reading. Beginning Tuesday, the Warner Bros....
View ArticleWeek of September 23 Morning News Ratings: GMA Begins the New Season...
The seesaw battle for first place in total viewers between Good Morning America and Today shifted in GMA's favor. The ABC News morning show claimed No. 1 over its NBC News AM rival to begin the...
View ArticleHearst Names Derek Schnell Regional Director of News
Derek Schnell has been promoted to regional director of news for Hearst Television. Schnell has been the news director at KCRA and KQCA in Sacramento since 2018. He will continue to serve as KCRA/KQCA...
View ArticleHow Drugstore Brands Are Challenging Luxury Beauty With Price-Conscious Ads
Luxury brands like YSL, Tom Ford, and Dior have gotten into high-end beauty products like blush, lipstick, and fragrance to expose consumers to their brands with more affordable price points. And...
View ArticleRed Wing Creates a ‘Will’ For Boots to Fight Fast Fashion
An estimated 11.3 million tons of clothes and shoes wind up in U.S. landfills each year from fashion waste. Legacy footwear brand Red Wing Shoes fights against fast fashion in a campaign encouraging...
View ArticleReport: Women in Tech Feel Underpaid, Underrepresented, Underfunded
"Under" was a recurring theme among the 1,000-plus women who took part in the fifth global women in tech report from Web Summit, released Wednesday--underpaid, underrepresented, and underfunded. The...
View ArticleThe Meaning Behind Disney’s ABC and Hulu Restructure, According to Experts
As part of Disney's recent reorganization, the company will merge ABC and Hulu's scripted drama and comedy teams. According to experts, several factors were likely behind the decision, including...
View ArticleABC News to Cut 75 Staffers
ABC News will reportedly be parting ways with 75 staffers. The outlet announced the cuts on Wednesday, amidst larger staff reductions its parent company, the Walt Disney Company, has been undertaking...
View ArticleLayoffs Reported at ABC Stations
ABC News and the ABC stations group were impacted by layoffs Wednesday. The Hollywood Reporter said about 75 staffers at ABC News and at ABC's owned local TV stations will be let go. No programming...
View ArticleWeek of September 23 Cable News Ratings: Fox News Leads in All Categories
This is TVNewser's basic cable network ranker and cable news report for the week of September 23, 2024. The last full week of September saw Fox News continue to dominate in primetime and total day,...
View ArticleCharacter.AI Deletes Avatar of Murdered Girl After Admitting a Policy Violation
AI firm Character.AI is facing backlash after using the likeness of Jennifer Ann Crecente, an 18-year-old murder victim from 2006, in a video game without her family's consent. The company said that...
View ArticleData Drop: Nutter Butter Math
ADWEEK has a new weekly newsletter exploring the topics marketers care about through numbers -- both hard and soft. It's called Data Drop. You can sign up to receive it here. Below is a sample of this...
View ArticleHow Julio Vaqueiro and Telemundo Are Preparing for the 2024 Election
Hispanic Heritage Month is a time to spotlight the voices of America's vibrant Hispanic and Latino communities spread across the country from sea to shining sea. And that spotlight is shining brighter...
View ArticleAnime is Revving Up Toyota’s Cool Factor Among Young, Diverse Audiences
Seven months ago, Toyota unveiled season one of its original anime series Grip. The five-episode series follows male protagonist Jae Kang, the charismatic son of a racing legend who whips through Japan...
View ArticleMeow Wolf Opens in Houston With a Trippy Campaign
For a heaping helping of mind-bending marketing, look no further than art collective Meow Wolf. That's both a broad and a specific statement, with the growing entertainment company providing the latest...
View ArticleLeigh Spann Leaving WFLA. Tampa Station Hosts 5K to Say Goodbye
WFLA meteorologist Leigh Spann is leaving the Tampa NBC affiliate after 17 years. She announced her departure last month. Spann joined the station in 2007. She told viewers she didn't come to the...
View ArticleThis Agency Wasn’t Disheartened When It Lost a Pitch, Instead It Waited Four...
Four years ago, South Carolina agency FerebeeLane pitched to oversee creative for the Crystal Coast Tourism Development Authority (TDA), which promotes the southern Outer Banks area in North Carolina....
View ArticleNBA Tipoff Ad Passes League’s Future to Young Players and Creators
It's a new era for the NBA, and its marketing is reflecting that. We're still a little less than a month away from the start of the National Basketball Association (NBA) season and the 11 games that...
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